Archive for the ‘Fashion’ Category

A Twist on Linen…..Whitney Linen @WMCFW

GP4_0926-1Whitney Linen is an on-line shopping boutique focussing on linen from fashion & clothing, to table linens and bedding.  We design and manufacture all our products, using raw linen from the Baltic States, one of the largest exporters of linen in the world.

“Linen is one of the world’s oldest fabrics.  It is made from the flax flower (Linun Usitatissimun), which grows wild in the Baltic and now, under cultivation, in endless fields in the countryside.” 

Whitney Westwood, founder of Whitney Linen, has been involved in the fashion world for almost two decades. Westwood got her start in the industry as an international model with Elite, and has worked in fashion representation, event planning, marketing and PR over the years. More recently she worked as a partner in an online fashion and lifestyle magazine. As a result, she has had the opportunity to work with such fashion and entertainment icons as Gucci, Hermès, Valentino, Lenny Kravitz, P Diddy and Maxwell, to name a few.

Her deep well of experience and boundless dedication to fashion provided the passion to launch Whitney Linen. “My love of fine garments and timeless classics started when I was a child.  My parents brought the first Hermès store to Toronto and ran it for 15 years.  I grew up with Hermès, so to speak, and the colours and textures of the beautiful silks and leather goods have had a profound influence on my own design aesthetic,” says Westwood. “I have spent a lot of time in Europe and am always fascinated by the elegant men and women, dressed in linen, walking the cobbled streets of France and Italy. The more linen is worn, the better it looks. I want to introduce the comfort and confidence of this image to North Americans, but with a twist that’s decidedly ‘Whitney’,” she says.

Franciska Veress, designer for Whitney Linen, immigrated from Hungary to Toronto in 2001 where she worked towards establishing herself in the Canadian fashion industry. She got her start as a fashion show production assistant with Monarch Events Group, and there she gained invaluable experience learning the ins and outs of the inner workings of fashion in Canada.

In March 2010, Franciska founded her own fashion design company, Veress Couture, and launched her “Corset Collection” at a fundraiser event at the Four Seasons Hotel in Toronto. Her designs were an immediate success, and led to the production of a Fall/Winter collection of real fur accessories in both 2010 and 2011. Her designs have been featured at events like Catwalk Cure and Bell Celebrity Gala. Whitney and Franciska paired up to design the couture collection for Whitney Linen because of their mutual love for the fabric. “I’m passionate about pushing boundaries and creating the unexpected with linen,” says Veress.

Whit HS_150                   Fran headshot

I had the pleasure and honour to meet both beautiful ladies at World MasterCard fashion Week and fell in love with their infectious energy. It is so refreshing to meet strong-minded business women who live life in the moment. These two designers share their passion and creativity to produce breathtaking comfort.

BB411~ When did you know you wanted to be a designer?

WW~  I have always been involved in the fashion industry. My parents brought the first Hermes store to Toronto years ago so I was surrounded with beautiful things since I was a baby and this opportunity sort of fell into my lap close to two years ago so I went with it….

FV~ I knew that I wanted to be a designer since I was about 3 years old, when I was drawing the same princesses but always with different dresses and details on the dresses.

BB411~ If you weren’t a designer and you could be anything in the world what would it be?

WW~ I am so happy being a designer presently this is it for me right now.

FV~ My dream was always to become a high-end fashion designer, so being anything else would be settling for something that is not my dream. I guess the next best thing for me would be an opera singer.

BB411~ Which designers did you admire growing up?

WW~ Alexander McQueen, Jean Paul Gaultier, Karl Lagerfeld to name a few.

FV~ All of them! Mostly Yves Saint Laurent, Gucci , Versace, Roberto Cavalli, later on John Galliano, Tom Ford, Alexander McQueen.

BB411~ Have you always been in love with fashion and beauty?

WW~ Yes it’s a part of me.

FV~ Yes. You know that you have love for fashion when your last thoughts before you go to sleep are imagining models walking down the runway in new designs, and your first thoughts of the day are remembering the clothes that you dreamt of during the night.:)

BB411~ What kind of person does your line represent?whitney-linen-ss-2013-2-mpi-jpg

WW~  Elegant, chic, Strong, intellectual and fun-loving individual.

FV~ Whitney Linen represents a woman who is well established, knows and appreciates quality and luxury, and likes to set trends instead of following them. When wearing Whitney Linen, a woman feels beautiful, sophisticated, chic.

BB411~ Who is your favourite celebrity to dress?

WW & FV~ Gwyneth Paltrow she is a perfect muse for WL.

BB411~ What was your favourite moment from showing Spring/Summer 2013 at World MasterCard Fashion Week?

WW~ Fav moment being backstage and seeing our first piece strutting down the runway on the screen wow it’s 4 Real!!

FV~ When we were backstage during the show, and watched the models walk down the runway on the monitor, Whitney and I were holding hands, and were ecstatic, as every single model looked as gorgeous as we envisioned them to be.

BB411~ What was the inspiration behind the Beauty Looks during the show (make up & hair)?

WW~ Sun-kissed Mediterranean sexy beauty.

FV~ Chic European ladies, walking down St. Tropez. We went for a sun-kissed, natural look, to enhance the natural beauty of our models.

BB411~ What is your favourite season to design a collection for?

WW~ Spring/Summer because of the nature of the fabric, but we are working with some linen blends for our first Fall/Winter Collection coming up which will be challenging but exciting.

FV~ Spring / Summer, due to the nature of linen. However, we are looking into designing linen clothing for Fall/Winter, which will be a challenge as linen is a very summery fabric. We do love challenges, so I think designing a linen collection for fall/winter is going to be a lot of fun!

BB411~ What do you look for when creating each collection?

W12

WW~ Inspiration and pieces with timeless elegance.

FV~ I dream about the designs, inspiration and ideas just pop in my head out of nowhere. However, the collection needs to be wearable as well, so sometimes I have to tone down what I come up with. The overall look is always very ladylike, with a lot of class.

BB411~ Favourite colour?

WW~ Don’t have one there are way too many beautiful colours and hues in this world to have a favourite.

FV~ I don`t have one. Love all of them.

BB411~ What are the 5 staple pieces every woman should have in their wardrobe?

WW~ Great sexy pair of jeans, a WL classic blazer, a crisp White linen WL shirt lol, a kicking pair of stiletto boots and an amazing purse.

FV~ A little black dress, a beautifully tailored blazer, a pencil skirt, a tailored pant, and jeans.

BB411~ Describe your style?

WW~ Pretty much the above is my style~ natural,sexy and elegance

FV~ I am very girly, love wearing dresses, skirts and high heels (always high heels). I always have a few backup heels in my car as well.

BB411~ What does beauty mean to you?

WW~ Inner beauty it has to come from within and shine out in order for it to be true beauty for mewhitney-linen-ss-2013-mpi-jpg

FV~ Someone who takes care of themselves is beautiful to me. I think that there are also a lot of people who have an inner beauty that shines through , just because they are wonderful people. It doesn’t matter if someone is a size zero or size 16, a woman who is confident in herself is gorgeous.

BB411~ What inspires you personally and professionally?

WW~ Pleasure, love, happiness, excitement and passion.

FV~ I am lucky as I am surrounded with wonderful people, who inspire me to always be better. To be a better person, better at my job, in my personal life, to try to help as many people as I can. Erika Larva (my role model) has been one of the biggest inspirations for me both personally and professionally. She is THE Top fashion show producer in Toronto, a busy business woman, who does everything she does to perfection, and is also the kindest, most caring and amazing person that I have ever met in my life.

BB411~ Are you involved in any charities that are close to your heart?

WW~ Windfall Basics, Canadian Breast Cancer Foundation, Free The Children.

FV~ Yes, Windfall Basics, Raise the Rhythm (Helping autistic children).

BB411~ What does it mean to you to give back?

WW~ Giving your time, patience, love, forgiveness and understanding.

FV~ I strongly believe in Karma, so I help everyone I can , whenever I can. I also never forget how hard it was to start out in the fashion industry, and how much help, kindness and advice I received from a group of people who I worked with throughout the years. I always try to help people who are just starting out and have a vision but don’t know how to bring it to life with my advice and connections. Basically anything they need help with. That is my way of giving back.

whitneylinen_1348074323.jpg

BB411~ If you could tell your younger self something you have learned and know now what would it be?

WW~  Be true to yourself….

FV~ Keep believing in your dreams, keep working hard, it will happen!

BB411~ 3 words that best describe you

WW~ Loving, Joyful and a big optimist.

FV~ Honest, loyal and living life to the fullest.

BB411~ What is your skin care regime?

 

WW~ I use Soya products from the Soya Boutique. My best friend owns the line and it’s all natural, amazing for your skin and makes it glow.

FV~ L’oreal day cream every morning, L’oreal night cream every night, Nivea for sensitive skin for the rest of the body every morning.

BB411~ 3 beauty products you carry with you always?

WW~ Soya Boutique lip balm, Evian spray and Dior black Mascara.

FV~ Nivea handcream, L’oreal lipbalm , and L’oreal hairspray.

BB411~ #1 beauty product you could not live without?

WW~ Mascara

FV~ Perfume (love Issey Miyake, Hugo Boss, Escada).

BB411~ Do any certain scents remind you of your childhood and what is your favorite fragrance?

WW~ Amazone perfume by Hermes, my mum wore always and I love patchouli.

FV~ My favorite fragrance is different every year, right now I love Issey Miyake, it is light, fruity, a beautiful scent. Versace Red Jeans definitely reminds me of my childhood.

BB411~ Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

WW~ Less is more and smile all the time, be genuinely happy!!

FV~ It was always Nivea for me, and I still swear by it.

BB411~ Fun fact that your fans may not know about you?

IMG_2089

WW~ Can be very very silly…..

FV~ I am a bit of a chameleon. I love going to the Opera, and watching Ballet, and also love electronic music. I love to read books at home, but also to snowboard off of huge cliffs, do bungee jumping, horseback riding. I used to do figure skating and ballet for 15 years, but also love going to a hockey game , or just a girls` night out in town. I am interested in everything, and I believe in living life to the fullest, so I am never afraid to try new activities and love challenges.

BB411~ Favorite quote?

WW~ “Courage is not the absence of fear, but rather the judgement that something else is more important than fear.”Ambrose Redmoon

FV~ Have lots, but can’t think of any right now.

BB411~ What advice would you give entrepreneurs starting out that are following their dreams?

WW~ Make sure it’s something you love to do and have passion for. It’s not easy and you will be hopefully doing it for the rest of your life if you’re lucky you got to be happy with what you choose to do!!!

FV~ If you believe in yourself, don’t give up, it will happen. Don’t expect things to happen overnight, and be prepared to work 24/7 for it. Always have morals and don’t step over people. Don’t focus on the money, focus on giving your best at all times, and the money will follow. At the end of the day, it is only worth it, if you wake up in the morning (and all you had time to sleep was four hours), but you still have a smile on your face when you say to yourself “I am going to work to achieve my dream”.

To keep up to date on Whitney Linen follow them on  Twitter, Become a Fan on Facebook and Visit their Website.

You can also see Whitney Linen collections from World MasterCard Fashion Week Here.

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

 

Advertisements

Essie at WMCFashion Week ~ Day#1

MVsmZlNCHF8qvzn_YSG-mzKnrXdyJqREfNEZdP4Vb6MWorld Mastercard Fashion Week kicked off in high gear and essie is giving you the inside look.
Backstage at MIZ by Izzy Camillieri, essie Canada’s lead nail artist Rita Remark created a mix-textured french manicure using two coats of Licorice, one generous coat of Matte About You and swipe of No Chips Ahead on the tip of the nail.

FLWWp4EwyANT_0A7TZGJN3tFvaN1SfcjCu4UimWw34o

Models rocked the runway at Chloe Comme Paris sporting a nail look with No Place Like Chrome, Trophy Wife, Over The Top, Midnight Cami and Sexy Divide swirling together to create an oil spill effect.
ZyFIWKZKF7EaSOUisao3XdqDiaOrbJJy0mgWqckG9Fc,BlJURzpJSbxE4Yz-nM9itcAXySmv00u_TnF0kwu9NjM

For the last show of Day 1, Pink Tartan kept things sleek and sophisticated with two coats of sand tropez followed by one coat of matte about you to create a contemporary nude nail look.

For images from MIZ by Izzy Camilleri, Chloe Comme Paris, Pink Tartan and other essie partnering shows be sure to check them out on Flickr

Reporting straight from the tents, so stay tuned for the latest essie TOFW news!

Remember  to say that you heard it first from BeautyBuzz411!

 

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

Sealed with a Kiss @ WMCFW…….Christopher Bates

1Trained in Milan at legendary Istituto Marangoni, Toronto-based Christopher Bates is an intrepid designer achieving a meteoric rise in the fashion industry. His eponymous menswear line is gaining traction with retailers, consumers, media, stylists, and celebrities.

In 2009, Bates was featured as one of the top six leading menswear designers in Canada (Sharp Magazine, September 2009). Since he launched his brand he has been selling in leading Canadian boutiques including Toronto’s high-profile Gotstyle Menswear.

Bates’ unique style signature evolves from the following elements: contemporary tailoring, stylish fabrics and trims, clever details, a modern-edge, quality construction, a tasteful colour palette with injections of boldness, and a unique blend of Scandinavian and Italian influences. He designs quality, lifestyle-oriented pieces with a distinctly European flair. Focusing on the smart-casual contemporary market, his dashing urban looks are perfectly suited for evening, weekend, and transition wear. His inspirations are diverse and include: living, studying and travelling in Europe, asymmetry, the 80`s, architecture, street-style, Depeche Mode, and style icons, such as David Bowie and Freddie Mercury.

Bates designs for dynamic, stylish individuals who possess a cultivated appreciation of designer fashion and a sense of adventure in their life and dress. The line is perfect for confident men in their prime who want to stand out from the crowd. Born and raised in Canada, trained in Milan and inspired by the jet-set lifestyle, Bates’ approach to design is truly global and his line appeals to the growing numbers of fashion-conscious men in cosmopolitan cities around the world.

Bates’ ultimate goal is to create a leading international designer fashion brand.

“Your work is a breath of fresh air! Very tasteful, with thoughtful little design touches – a real modern take on classic menswear.” Bernadette Morra, Editor-in-chief, FASHION magazine

Christopher Bates had an elegant men’s wear line with a James Bond theme. “I have no doubt at all that that guy is going to make it.” Jeanne Beker on myETVmedia.com8c

I had the absolute pleasure of meeting Christopher this past October at the Spring/Summer show at World MasterCard Fashion Week. His collection was classic, sexy and romantic all-in-one! There was one piece that I absolutely fell in love with~ the Romeo dress shirt with the signature kiss print on the collar. It’s funny how such a small detail can have such a strong impact. From the moment I met Christopher Bates I knew that he had something special. Not only is he incredibly charming, he is very humble and genuine.

Upon talking with Christopher, I began to realize that he incorporates his appreciation for life into everything he creates. I appreciate so much his dedication and focus to his work and brand. Christopher is strong-minded and when it comes to business he is focused, driven and determined. Even when I approached him for this interview, he took no time on delivery and made it happen. When he puts his mind to something he gives it 1000%. This designer is one to watch out for, big things are to come in the near future (mark my word). It is my pleasure to share this up close and personal interview with all of you on the man behind the suit~ Christopher Bates.

BB411~ When did you know you wanted to be a designer?

CB~ In 2005. It was during my second tour of Europe. I was in Stockholm, surrounded by the most stylish people I had seen in my life. It was then that I knew there was a market out there for the ideas for clothing I’d be having since I was a kid.

9

BB411~ If you weren’t a designer and you could be anything in the world what would it be?

CB~ Professional soccer player.

BB411~ Which designers did you admire growing up?

CB~ Dolce & Gabbana, Dean & Dan Caten, Giorgio Armani.

BB411~ Have you always been in love with fashion and beauty?

CB~ Yes, since I was in elementary school. My mom bought some pretty cool clothes for my brothers and I. Clothing was powerful for me. It reinforced how I felt on the inside, which was very energetic.

BB411~ What kind of person does your line represent?

CB~ A cultured and international individual who appreciates the finer things in life. He wants to be like James Bond.

BB411~ Who has been your favourite celebrity to dress?

MV5BMzAyMzY5MzExNV5BMl5BanBnXkFtZTcwMjMwOTg4Nw@@._V1._SY314_CR129,0,214,314_

CBCharlie Carrick. He’s a friend and we play for the same soccer club: Annex FC. He’s an upcoming actor who has major potential. He’s tall, slim and handsome so he looks great in the clothes.

BB411~ Who is a celebrity you haven’t worked with but would like to?michael-fassbender

CB~Michael Fassbender 

BB411~  What was your favourite moment from showing Spring/Summer 2013 at World MasterCard Fashion Week?

CB~ Watching my show on a TV monitor backstage. The guys did such a great job. It was flawless.

BB411~ What was the inspiration behind the Beauty/Style looks during the show (make up & hair)?

CB~ We opted for a clean and modern look to compliment the collection. The collection had a James Bond theme, so the hair (Jorge Joao from Redken) was slick and the make up (Grace Lee from Maybelline) was minimal.

BB411~ What is your favourite season to design a collection for?3

CB~ Spring. I love using colour and lot’s of white. I also love lighter weight fabrics. I would dress for Spring year round if I could.

BB411~ What do you look for when creating each collection?

CB~ What’s not readily available in the market. A lot of clothes are over-designed or over-embellished. My goal is to update classic pieces and keep them clean. My focus is on fit, fabric, colour, cut + interesting details.

BB411~ Favourite color?

CB~ White.

2 2 7 6 12

BB411~ What are the 5 staple pieces every man should have in his wardrobe?

CB~ Every man needs: a pair of fitted black jeans, a tailored sports jacket, a lightweight wool topcoat, crisp white dress shirt and a fitted leather bomber.

BB411~ Describe your style?

CB~ A cross between Milanese flair and Stockholm minimalism.4b

BB411~ What does beauty mean to you?

CB~ Having a healthy mind, body, and spirit.

BB411~ What inspires you personally and professionally?

CB~ Music, movies, art, fashion, architecture, automotive, literature, food and wine, and travel.

BB411~ Are you involved in any charities that are close to your heart?

CB~ The Jade’s KIDS Foundation. Jade lives to inspire kids to choose creativity over drugs. His story is incredible.

BB411~ What does it mean to you to give back?

CB~ To help people any way you can.

BB411~If you could tell your younger self something you have learned and know now what would it be?

CB~Follow your passion.

IMG_4828_2

BB411~3 words that best describe you?

CB~Energetic, Ambitious, Imaginative.

BB411~ What is your skin care regime?

CB~I use an Kiehls exfoliator in the shower and a St. Ives face moisturizer every morning and night.

BB411~ 3 beauty products you carry with you always?

CB~Vaseline (for my lips), eye drops, water.

BB411~#1 beauty product you could not live without?

CB~ Water.

BB411~ What is your go to hair products?

CB~ Kiehls shampoo, Herbal Essences conditioner, Messed Up fibre putty

BB411~Do any certain scents remind you of your childhood and what is your favorite fragrance?

CB~Dior Fahrenheit. This was my first cologne. It was an extremely distinctive scent. Any time I smell it, it brings me right back to high-school.

BB411~Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

CB~Drink lots of water.

BB411~ How do you stay fit?

CB~ I go to the gym and do a mixture of cardio & weights + play soccer. 7 days a week I exercise. I also eat healthy.

BB411~ Fun fact that your fans may not know about you

CB~I’m a massive 80’s music fan.

BB411~Favorite quote?

CB~“What would you attempt if you knew you could not fail.” (Dr. Robert Schulfer)

BB411~ Where do you see your self in 1, 5 and 10 years?Main-13

CB~ In 1 year I’d like to have my menswear line selling coast to coast in Canada and in a few good stores abroad. In 5 years I’d like to be based in Europe and starting to open my own mono-brand boutiques. In 10 years I’d like to be evolving my fashion brand into a lifestyle empire including: hotels, nightclubs, restaurants, electronic music, furniture, film, and a modelling agency.

BB411~What advice would you give entrepreneurs starting out that are following their dreams?

CB~Create a budget then double or triple it. And, be brave.

BB411~ When you look back what do you want to be remembered for?

CB~ Living a great life and building an exciting lifestyle empire.

BB411~Favorite food?

CB~ Hamburgers

BB411~#1 thing you want to cross off your bucket list?

CB~ Sail around the world in a tall ship.

BB411~ When I say the word #lovethis , what is the first thing that comes to mind?

CB~ Life

10I can’t tell you what an absolute pleasure it was to do this interview with Christopher! I look forward to seeing all the success that is to come for this amazing designer. I will keep my fingers crossed that one day he may venture out and design a classic woman’s suit~ There is really nothing like having a perfect suit that fits like a glove. I’d be happy to be his test model (spokesperson) and would wear that suit proud!

To keep up to date on the Christopher Bates collections, Check out Twitter, Become a fan on Facebook, Add on Linkedin, Browse Videos on You Tube and see his Website here.

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

A Beautiful Mind with Dr Joti Samra

MG_5441_web-2-200x300Dr. Joti Samra is an innovator in the area of psychological health and wellness. She is a leader in the conceptualization and communication of psychological health issues and the creation of related treatment manuals, clinical tools, and training resources. Dr. Samra is a passionate advocate for organizational change. Her research catalyzes fundamental improvements in the psychological health and safety of work environments throughout Canada. She presents her work extensively at the invitation of organizations across Canada and the United States. Dr. Samra is a frequent media commentator and writes prolifically for a wide range of scholarly, professional, and popular publications.

Dr. Samra is a featured clinical expert in all three seasons of the Animal Planet docu-reality series Confessions: Animal Hoarding, developed by the producers of the critically acclaimed A & E series Intervention. Dr. Samra is a host and financial expert in Million Dollar Neighbourhood, a docu-reality series produced by Force Four Entertainment for OWN:Oprah Winfrey Network and a psychological consultant for CityTV’s The Bachelor Canada. She also writes a weekly“Ask a Health Expert” column for The Globe and Mail. The second season of Million Dollar Neighbourhood which was filmed in Bowmanville, Ontario, aired Sunday January 6th.url1

I had the pleasure to get to know Dr. Joti Samra at my Anniversary Charity Event last February and I can honestly tell you that she is such a sweet person. She is a great listener, genuine, confident, funny and has a strong business sense. Joti is a person that you can talk with and she makes you feel so comfortable, like you’ve known each other for years. I have seen her work and I have so much respect for what she does, and she does it so well. Since I believe beauty really starts from within, I thought it would be a perfect fit to feature Dr. Samra who lives and breathes it every single day.

BB411~ When did you know you wanted to go into TV?

JS~ Funny, people ask that all the time and it wasn’t something that was intentional or planned, it kind of just happened. I’m a clinical psychologist and a  number of years ago (6 or 7), I was doing a number of national research projects and started getting contacted by Media sources to comment on the research I was doing. As I started, I realized how much I loved and enjoyed this. I was able to target so many people in the media. I was then contacted a few years back to be a Dr. on “Confessions Animal Hoarding”, which was filmed in the US. Then I was contacted a year and a half ago for the show on OWN. Its funny I use to joke and say to all my friends that I would love to have my own tv show, I just need to meet Oprah once and convince her to give me a tv show.

BB411~ When you were growing up did you know you wanted to be in the career you are today?

JS~ I use to always say to my parents I wanted to be a doctor, but hated dirty things and would pass out at the sight of blood. Growing up I would have all my friends confide in me and come to me with their problems. I was then a peer counsellor and did volunteer work starting at a young age in a senior citizen’s home. I knew in high school that traditional medicine wasn’t what I was going to do (mostly because of the blood factor). I just gravitated to being a psychologist (which took me 11 years to get to the point of where I wanted to be).

BB411~ Who’s the one person (role model) you haven’t met that you would like to sit down and have lunch with and why?1306188246oprah-winfrey-1

JS~ The one person and this is even before any of what I do, is truly Oprah. I would have said that even years before I started this. For so many reasons, she’s a woman who fought all the odds against her. Here’s a woman who had adversity in her background, a minority woman in this day and age. I still notice it, it’s an industry that’s still male and caucasian dominated. She has done so much to help people, she essentially is a psychologist. She helps people feel comfortable, she navigates them to tell their story in a way that helps other people. She has made such a tremendous impact on so many people. I have a lot of respect for what Oprah has done (especially for issues related to woman).

BB411~ If you weren’t a Doctor (Host) and you could be anything in the world what would it be?

JS~ I’d say an entertainer, singer/dancer (laughs). I Love Beyoncé ! That would be my dream to be this big pop star entertaining everyone. Unfortunately I have zero talent when it comes to those areas.

BB411~What does it mean to you to help people?

JS~ I feel very fortunate to be in a position to help people. I feel very humbled with people who are able to share their life stories with me. That feeling of being able to help someone when they’re  at their worst moment, you can’t even put that into words. My patients will say  “you are the 1st person I have told this to”. They will be in their 30’s, 40’s, 50’s or 60’s and they’re sharing things with me that they have never told another human being. They can share without judgement. It’s so therapeutic for all of us, we want to tell our story and not be judged for it and accepted for it. I get to do that through my work and when people tell me that I’ve made a huge difference in their lives and they’ve been able to work through things.

BB411~ Are you involved in any charities, are any close to your heart?

JS~ The causes I am involved in are mental health related. I have had to take a pause since moving to Toronto but I was on 6 different committees, all for things that promote mental health. I have been heavily involved with The Canadian Mental Health Association and National quality institute. My passion is in various mental health, groups and organizations that are really reducing stigma about mental health issues and how people are coping with it.

BB411~ Are you involved in any Volunteer work?

JS~ I’m the clinical expert spokesperson for Bell’s “Let’s Talk” campaign.

BB411~What inspires you?

JS~ I guess love! Some days I work hard (I work a ton) and I know a lot of my friends look at my life and are living totally different lifestyles (married and kids) and go “how do you work all the hours that you do”. But I just love making a difference. When I’ve felt like I’ve touched people’s lives and left an impact, it has a reach that’s much greater whether its minutes, days, weeks that I’ve been with them~ that to me is why I keep on doing it.
_MG_5093-Edit_web-2

BB411~What does beauty mean to you?

JS~ Beauty is being a good , positive, happy person. You can take someone who say in a photograph looks like a beautiful person, but if they’re mean, negative, hateful or egotistical~ to me it goes out the window. There’s nothing about that person that looks attractive. You can take someone who isn’t say the norm (quote/unquote) super-attractive person superficially and  if they have a fantastic personality, happy, positive and a caring person it makes a world of difference.

BB411~If you could tell your younger self something you have learned and know now what would it be?

JS~ Trust your insides way more. Don’t get caught up in worrying what other people are going to think or say or all those insecurities. Just do what you need to do to make yourself happy and what you know in your heart is the right thing.

BB411~ Have you always been in love with fashion and beauty?

JS~ I’ve always been a girly girl. Growing up my sisters were more tomboy’s and you could see in pictures that I was always dressed up. I’d have a little dress on, my hair done and a purse in my hand (laughs~ at 3 years old). Now I get to do it for a living, it feels like I’m getting married everyday. Over the years as I get older, I feel I’m getting more and more comfortable in my own style. Being a young female I had people not taking me serious. They would say are you actually a doctor or do you just play one on tv. Ten years ago I didn’t feel as comfortable as I do today, I’m more comfortable in my own skin.

BB411 ~3 beauty products you carry with you always?

JS~  I always have to have a lipstick or lip gloss (Vasanti ~”Baltic” & “Coral“~they are great for different ethnic backgrounds), Bobbi Brown’s corrector/concealer (with being darker skin I have genetically darker circles, no matter how much I sleep). Finding one that works really well has been a challenge for me. Last is perfume, I feel totally naked without perfume. I love Pink Sugar, it’s sweet, girly and feminine. Oh and I  also love Dior Highlighter and Skin Shimmer Powder.

_MG_5526_Print

BB411~#1 beauty product you could not live without?

JS~ Concealer! I could not live without it. The other thing I could not live without that I started using this past year is the Clarisonic Mia face brush. When I’m filming I have so much makeup on me and I was a little skeptical thinking is this a gimmicky thing. I love it, it’s so good for your skin and takes all the makeup out. I will do experiments and wash my face as good as I can and then use the Clarisonic and there’s still make up coming out. You should get one. I also love St Ives Apricot scrub.

BB411~ Yes the scrub smells so good. The Clarisonic also is  definitely a Must Have, I have interviewed others and it too is a favourite of many.

BB411~ What is your skin care regime?

_MG_5553_PrintJS~ I have really sensitive skin (Eczema) so I have to be careful what I use , but the products I love are Avene. I use their eye makeup remover, cleanser and toner. And I also love a Vancouver based moisturizer called Linacare, I use the body one and use it on my face.

BB411 ~You have great hair, what do you use as your go to products?

JS~ Jessica Viel has been doing my hair for this past year but since moving to Toronto I have had to find someone temporary. But with Jessica’s consultations I was able to get the colors. I have big hair which everyone recognizes, it’s a big part of my personality~ I’m a Leo. I have to really moisturize my hair cause it’s so thick. I use to use and love Moroccan Oil, but now that I’m on all Loreal products Jessica got me onto the Mythic Oil. I use their purple shampoo to make sure my streaks don’t go brassy. When I’m not working and on set I wash, deep condition and blowdry my hair and put in a ton of Mythic Oil, then curl with a wand curler. It goes crazy if I just leave it, but my hair holds curl very well.

BB411~ Have you ever had short hair?

JS~ No ever since I was little my Mom would never let me cut my hair. In grade 7 I was crying wanting my hair cut cause my sisters and Mom were able to and my Mom said that my hair was so nice she wouldn’t let me cut it.  But because I was crying they eventually let me and I regretted it as it didn’t suit me. Had a few other times a shorter style but not as short as yours.

BB411~ For my new followers~ Jessica Viel (Joti’s Stylist) was the talented, beautiful stylist that cut my hair when I donated it last year to Locks of Love at my charity event in February.

BB411~How do you stay fit?

JS~ I love Pilates and dance (Burlesque and Stiletto Fit). In Vancouver I go to a studio call Exhale in Yaletown. I don’t like regular gym workouts, I get bored. It’s a good stress release and its fun when your dancing.

BB411~ Do any certain scents remind you of your childhood?

JS~ Definitely “Ponds” moisturizing cream reminds me of my grandma and “Charlie” perfume my mom use to wear. And my dad (who has passed away) use to wear “Old Spice”.

BB411~Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

JS~ My Mom is low maintenance, but my grandma (mom’s mom) would always be dressed up, she’d always have lipstick on and I love lipstick.

BB411~ Favourite Color?_MG_5532_Print

JS~ Purple

BB411~Fun fact that your fans may not know about you?

JS~ I thought I didn’t like heights and then a year ago I did a 60 second free fall (skydive) from 14,000 feet without any thought. Oh one more thing, I have a big tattoo of a Buddha sitting in a Lotus flower, its got my favourite saying from Thich Nhat Hanh ~ (not many people know, I hid it from my Mom for the longest time). She accidentally busted me over the last year. The tattoo is on my right hip (no one knows that) My Mom only saw a little tiny part, I never showed her all of it and I got in trouble (laughs).

e2487caf009dbf4f2eb05d126b26e9d5

BB411~ What is the saying on your tattoo?

JS~ Smile, breathe and go slowly. I got it during a very difficult time in my life. I think if we can bring that to any part of our life that’s difficult , you go through the motions. I tell patients to do this all the time, even when you’re not feeling well you want to do the opposite of what your mood is. Smile! Breathe~ we go-go go and we don’t stop to actually really truly take a breath. Go slowly ~when we’re stressed,  we act without thinking. When we slow that down, it makes a world of difference. I wanted the tattoo to be private so my day-to-day life you wouldn’t see it.

BB411~ Who would you say is the coolest person you’ve met?

JS~ Coolest person I’ve met is Dr Wayne Dyer, he wrote the book “The Power Of Intention” and you have to read it.  The law of attraction, putting out there what we want and then it comes to you. I so believe that! He was giving a talk and he came up to me to talk to me as I was on my way to watch him speak. I knew I was going to meet him! Then months later I ended up running into him in Hawaii and I again knew I was going to see him when I went out there. He remembered me and we started talking. So if New York is where you picture, I say you just keep putting it out to the world.

BB411~  For those of you that have been following the blog and read my tweets on twitter, you know that I am drawn to New York and feel a connection with the city. I feel I am destined to either live there or visit on a regular basis. Dr. Samra references it above as we talked about Serendipitous moments.

BB411~ Where do you see yourself in the next year, 5 years and 10 years?

JS~ Having my own show!caterpillar

BB411~ Favorite Quote?

JS~ “Just when the caterpillar thought the world was over, it became a butterfly….”

I want to thank Dr. Joti Samra for a great interview and allowing Beauty Buzz 411 to share her personal stories and experiences with all of you. It truly was inspiring and therapeutic all in one. She makes you feel so comfortable, like sitting down for drinks with a girlfriend. She is a beautiful person inside and out and I can’t wait to see all her success soar. This girl is going places~Trust me!

To Keep up to date on the many adventures this power house has going on, check out her Website , Facebook, Twitter, Linkedin,  You Tube and don’t forget to tune in to see her on Million Dollar Neighbourhood on OWN!

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

Eye Catching Design with DUY @WMCFW

Duy Portrait B&W-1DUY, the eponymous Montreal-based high-end ready-to-wear line created by Duy Nguyen in 2001 has won numerous fans for its sharp tailoring and impeccable cuts. Duy has always experimented with the best in quality fabrics and pattern-making. His unmistakable precision, his mastery of cut and his high precision tailoring have created a unique tailoring approach that has become his signature. His timeless pieces have made him a favourite amongst women looking to be beautifully dressed, no matter the time of day or the season and with fashion editors and industry players who have been rightfully impressed with his edgy contemporary styling.

Born in Vietnam, raised in Montreal, Duy studied fashion design at Collège LaSalle and has worked with some of the biggest names in Canadian fashion design. Duy is the winner of the 2012 edition of the Mercedes-Benz Startup prize.

Clothes should be simple but well thought. I love menswear for its tailoring qualities and womenswear, because it makes me dream. Great style happens when it really reflects who you are. My clothes are edgy and innovative yet very wearable. They have a refined sensibility with unexpected details to catch the eye says Duy.

I had the pleasure to watch Duy win the Mercedes-Benz Startup show at World MasterCard Fashion Week in October. I met with him backstage after his win and he was so lovely to chat with. Here is a look at our interview and the inspiration behind the brand~DUY.

BB411~ When did you know you wanted to be a designer?

DUY~ After reading American Vogue March 1994 issue.

BB411~ If you weren’t a designer and you could be anything in the world what would it be?

DUY~ A restaurant owner or a florist.DUY_Feb062012_0432

BB411~ Which designers did you admire growing up?

DUY~ Cristobal Balenciaga

BB411~ Have you always been in love with fashion and beauty?

DUY~ Yes, when I was young, I shampooed my sister’s dolls.

BB411~ What kind of person does your line represent?

DUY~ Confident and individualistic people.

BB411~ Who has been your favourite celebrity to dress?

Karine-Vanasse-Marcelle-BBDUY~ Karine Vanasse, she’s tall and nice.

BB411~ What is your favourite season to design a collection for?

DUY~ Fall/winter. I love jackets and coats

BB411~ What do you look for when creating each collection?

DUY~ Interesting new details or silhouettes.

BB411~ What was your favourite moment from showing Spring/Summer 2013 at World MasterCard Fashion Week?

DUY~ Winning I guess.

tumblr_mcil36m0Mb1qknbg8

BB411~ Favourite colour?

DUY~ Light grey

BB411~ What are the 5 staple pieces every woman should have in their wardrobe?

DUY~ Wool pantsuit for fall/Silk suit for spring, a white shirt, a black shirt, a cocktail dress and an evening gown. KEEP everything basic and simple but very well cutted.

BB411~ Describe your style?

DUY~ Chic, classic with a twist.

BB411~ What does beauty mean to you?7438583.bin

DUY~ That you are comfortable with yourself.

BB411~ What inspires you personally and professionally?

DUY~ People who keep challenging themselves.A2NmSJlCAAAoK1j.jpg-large

BB411~ Are you involved in any charities that are close to your heart?

DUY~ Helping homeless people

BB411~ What does it mean to you to give back?

DUY~ Help people in any way when you can.

BB411~ If you could tell your younger self something you have learned and know now what would it be?

DUY~ Everything happens for a reason.

BB411~ 3 words that best describe you?

DUY~ Easy going, obsessed (with work) , honest (with myself).

BB411~ What is your skin care regime?

DUY~ I just wash my face twice a day with a cleanser with a citrus smell and use a moisturizer when my skin is dry.

tumblr_m9xrk8hBez1r4vi64o1_500 1_Duy-MONTREAL_fashion_Week_photo_by_Jimmy_Hamelin

BB411~ 3 beauty products you carry with you always?

DUY~ Lip balm, a small size eau de toilette spray and wipes.

BB411~ #1 beauty product you could not live without?

DUY~ Lip balm

BB411~ Do any certain scents remind you of your childhood and what is your favorite fragrance?

DUY~ Ariel, a famous detergent sold in France. I wear Jil Sander for men

BB411~ Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

DUY~ Good sleep.

BB411~ Fun fact that your fans may not know about you?

DUY~ I am a very shy guy20110330-DUY23

BB411~ Favorite quote?

DUY~ Be rich or have a lot of friends.

BB411~ What advice would you give entrepreneurs starting out that are following their dreams?

DUY~ Marry rich or make a lot of friends.

To see more of DUY collections, visit the Website or follow on Twitter

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

Design the Life you want to Live with Rachel Roy

Rachel Roy, designer, entrepreneur, philanthropist and mother, designs to inspire women to feel smart, confident and individual. Raised in Northern California by an Indian father and Dutch mother, Rachel grew up immersed in the issues of Vogue magazines she collected and dreams of being a designer. After attending college in Washington, DC, Rachel moved to New York City and began styling magazine shoots. Her feminine aesthetic with a twist quickly earned her a reputation for knowing how to enhance a woman’s body without revealing too much. After almost a decade at a global urban brand, where she rose to Creative Director overseeing seven licensees and running all of design departments, Rachel launched her own brand.

Inspired by the strong, confident working women she knew, the Rachel Roy New York collection debuted in Spring 2005. The collection embodies an effortless, elegant and exotic lifestyle with Rachel’s design hallmarks of print/pattern mixing, the pairing of opposites and defining details that take women from day to evening. From the very first collection, Rachel has created modern iconic pieces – the trench, the blouse and the dress – that are, and continue to be, the cornerstones of women’s wardrobes.In August 2009, Rachel launched RACHEL Rachel Roy, a downtown, youthful companion to her designer collection featuring affordable contemporary sportswear, footwear, handbags and jewelry that has quickly become a destination brand.

A frequent lifestyle, fashion and culture contributor to various publications, Rachel is a featured monthly columnist for InStyle Magazine and a regular contributor to the Huffington Post. Rachel has appeared on numerous national TV programs; The Oprah Winfrey Show, Project Runway, The Nate Berkus show, Lifetime’s Catwalk 24/7, Sundance’s All on the Line, and Extra TV as the red carpet style correspondent for the 2011 Oscars. Rachel and her work has been featured on leading blogs like The Cut, Refinery 29, WhoWhatWear, and The Glamouri to over 200 million web viewers annually. Fascinated with technology and how it enhances women’s lives, Rachel has created a robust social network that engages women and acts as a research and laboratory to test new designs and ideas that includes Facebook, Twitter, Flickr, Youtube, Tumblr, Instagram, Pinterest and Google+.

Rachel has garnered editorial acclaim in publications such as Vogue, Elle, Harper’s Bazaar, W, Vanity Fair, Glamour and InStyle. Rachel has had the honor of dressing First Lady Michelle Obama, Eva Mendes, Kate Hudson, Jennifer Garner, Iman, Halle Berry, Sofia Vergara, Christina Hendricks, Jessica Alba and Gwyneth Paltrow among other esteemed actresses, musicians and businesswomen.

Giving back is one of Rachel‘s greatest passions and one of the founding principles of the Rachel Roy brand. Rachel always looks to create opportunities to give women and children in need a voice. As you can see Rachel really embodies true inner beauty.

020212-deepak-rachel-roy-440

Rachel Roy has teamed up with Deepak Chopra to collaborate together on a collection of tshirts featuring Chopra’s inspirational quotes and a jewelry line showing her favorite evil eye symbol. “I have a vision of vintage rock-and-roll tees, but instead of the title of the album, it would be the saying,” Roy said. “Even girls who don’t know Deepak will think they’re wearing a cute shirt.” . And the collection involves charity: All proceeds will be donated to the Chopra Foundation to support education in India. I think it is truly remarkable what they are doing~ to see more on their collaboration click Here. I am absolutely in love with the pieces and am having a hard time deciding which one I want!

 

 

PG.60235514.JJ887XX.PZPG.60235510.JJZ01XX.BZPG.60235516.JJ9DHXX.PZ

In September I was invited to meet Rachel as she unveiled the most coveted items for fall with her latest RACHEL Rachel Roy collection 548815_10151217488354228_958447699_nat the BAY. The evening consisted of an informal fashion presentation where the models stood on platforms displaying her beautiful creations. There was refreshing sips, sweet treats and hot dj beats. I had the opportunity to try on most of her collection, her designs are a perfect fit (for us shorter girls too!). I fell in love with her purple and black banded cut out dress (on the mannequin in the video and photo), it fit like a glove and hung perfectly on my body. I actually came out of the change room and Rachel gave me her approval with a smile and nod. You can’t get a better compliment than from the designer herself. She was such a sweetheart, I was captivated by her elegance, grace and beauty. Rachel is even more beautiful on the inside with her heart of gold. I was definitely a fan before, but after attending this event I have a whole new level of appreciation and admiration for her. I was beyond excited when Rachel agreed to be featured for a beauty Q&A. So get cozy while we get up close and personal with Designer Rachel Roy, she may just inspire you to give back and dream big!

photo 2BB411~ When did you know you wanted to be a designer?

RR~ I knew from a very young age that I wanted to be designer. Vogue magazines were my escape and really inspired me to design the life I wanted to live – and that life, for me, was design.

BB411~ Have you always been in love with fashion and beauty, what is your earliest memory?

RR~ Always! I was the young girl who was always styling her family members, my poor brother! I was also the girl who took a job in fashion at 14 and begged my bosses to let me style the mannequins in the store window.

BB411~ If you weren’t a designer and you could be anything in the world what would it be?

 

RR~ A travel writer. I love exploring new places around the world and sharing it.

BB411~ You collected Vogue magazines growing up, what did it mean to you to be featured in Vogue?

RR~ It was one of the highlights of my career. To have the support of something that was so influential and instrumental in my development as a designer means a great deal to me.

BB411~ Which designers did you admire growing up?

RR~ I am inspired by Coco Chanel and her story. She was an orphan who grew up in a completely different world than those she ultimately designed for and did it with such grace and strength. She did not let her beginning dictate her ending and that’s something that has always stayed with me.

BB411~ I absolutely am inspired by her as well and I love the statement “She did not let her beginning dictate her ending”.

BB411~ What did it mean to be inducted into the CFDA?

RR~ It’s another highlight of my career to be able to stand next to such talented designers and help make the industry a better place, not just for now but for the next generation of designers.

BB411~ Describe your style?

RR~ I’m a bit of a chameleon. Getting dressed in the morning is an opportunity to play to how you are feeling that morning. A little sexy, rocker girl, I love it all as long as you feel like an individual – that’s my goal with how I dress and how I design for women.

BB411~ What kind of woman does your line represent (including Rachel)?

RR~ I love helping women find their individual style – whether they are just entering school or the job market or are established in their career and life. My goal is for women to feel, smart, confident and individual through what I design.

BB411~ Who has been your favorite celebrity to dress?

RR~ I love the relationship that I form with women when I dress them. I learn a great deal from them – entrepreneurs who are starting or running established businesses to amazing actresses and political leaders.

BB411~ What is your favorite thing about fall?

RR~ The change of season – the cooler air, the leaves changing colors. It’s a great time to escape from the city with my girls and take a drive in the country.

BB411~ What are the 5 staple pieces every woman should have in their wardrobe?

RR~

  • An amazing dress that fits you like a glove.
  • A thin black turtleneck that you can wear under a dress to get more mileage out of it.
  • An office to cocktails blouse.
  • A trench coat in a soft fabric that can double as a dress.
  • A caftan. You can wear it a hundred ways from beach to street.

BB411~ What is the #1 fashion mistake a person does?

RR~ I don’t believe in fashion rules

BB411~ What does beauty mean to you?

RR~ I think beauty starts within us. We all choose to express it differently on the exterior but it starts within us.

BB411~ What has being a Mom meant to you and what do you want to teach your daughters about beauty?

RR~ I live for my girls and it’s important that I teach them to be citizens of the world by taking them on trips to other parts of the world to experience different ways of life, cultures and how beauty can take on many forms and expressions.

BB411~ What inspires you personally and professionally?

RR~ I think it’s the opportunity to give women a voice through what they wear, to create a look/style that makes them feel like individuals.

BB411~ What do you look for when creating each collection?

RR~ Each collection starts with a specific inspiration, a story, and builds from there. I personally fit every piece I design – I want my pieces to feel as amazing as they look.

BB411~ Are you involved in any charities that are close to your heart?

RR~ Margherita Missoni introduced me to OrphanAid Africa about 5 years ago and it’s been such an important experience for me. I think of the kids there often and every holiday season we do a book wrapping paper to send to them. Recently I traveled to Haiti with Martha Stewart to visit an artisan colony to develop product to be able to feature on my website. It gives the Haitian artisans a platform for telling their story and showcasing their amazing talents.

BB411~ What does it mean to you to give back?

RR~ I think it’s one of the most important things you can do both personally and professionally. Donating your time personally to local shelter, food banks, or reading programs are simple ways to get involved. One of the goals of my business has been to help create jobs for women and give them a platform in which to create a better life for themselves.

BB411~ If you could tell your younger self something you have learned and know now what would it be?

RR~ I think sometimes as young women we tend to hold our voices and not speak loudly enough on things we truly believe in because we think it’s going to hurt others feelings or not be the popular opinion.

BB411~ 3 words that best describe you?

RR~ Loyal, honest, inquisitive.

BB411~ Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

RR~ My mother passed down the importance of a good classic scent. Hers was Chanel #5 and
so is mine.

BB411~ You have great skin, what’s your secret (skin care regime)?

RR~ Make-up artist Cynde Watson gave me a Clarisonic skin care system. When I have time at night it helps ten-fold with the appearance of dark circles and tired skin. I swear by it!

BB411~ 3 beauty products you carry with you always?

RR~ Bobbi Brown concealer, ESOS lip balm, RICH cosmetics lip pencil.

BB411~ #1 beauty product you could not live without?

RR~ Water.

BB411~ Do any certain scents remind you of your childhood and what is your favorite fragrance?

RR~ I love Jo Malone Grapefruit and Red Roses candles.

BB411~ You have beautiful hair, what do you use as your go to products?

RR~ I swear by everything Ted Gibson makes – especially his hair sheets which I travel with.

BB411~ Fun fact that your fans may not know about you?

RR~ I do a bit of comedy acting in the videos my team and I produce.480289_10151280699994228_2143956638_n

BB411~ Favorite quote?

RR~ “Turn your wounds into wisdom.” – Oprah Winfrey

BB411~ What advice would you give entrepreneurs starting out that are following their dreams?

RR~ The road will be harder than you expected, it may take more time you expected but it is
possible to design the life you want to live – just never take no for an answer.

Meeting Rachel was a highlight of my career as I have been a fan of hers for so long. It was such an honour to interview her and I am very grateful to have been able to share this feature with all of you. I look forward to having her designs continue to fill my closet and can’t wait to see all her collections to come. To stay connected and see all the updates on Rachel, be sure to check out her website and follow her on all her social media ~ FacebookTwitterFlickrYoutubeTumblrInstagramPinterest and Google+.

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411

The 3 B’s with Erin Ireland

erin-ireland-karolina-turekErin Ireland is a food reporter and lover of cuisine who aspires to spend the rest of her life eating all that’s to die for. She is a regular guest on Shaw TV’s The Rush, a Vancouver entertainment talk show. Erin and hosts Fiona Forbes and Michael Eckford discuss to die for food and Vancouver restaurants each month. Aside from running To Die For Fine Foods, her most current project is a video series for The Vancouver Sun featuring local food carts. To Die For Banana Bread is the first product in her line of baked goods under the To Die For Fine Foods brand. You can find it at these 38 locations in Vancouver.

I first met Erin back in 2010 during a charity event for  “Run for the Cure“. We both participated in the event and I also had the pleasure to be interviewed by her. It was also that very day that she introduced myself to the fabulous and one of my all time faves Yves Saint Laurent, their Rouge Pur Couture #49. From the moment I met Erin I was instantly drawn to her energy, ambition, drive, elegance and grace. She is a savvy business woman with a solid head on her shoulders. Erin knows what she wants and she is determined to keep moving in high gear with her eyes set on the prize.

(The above image was taken by Karolina Turek, who also shot the photos of Erin holding her banana bread).

During the course of the past few years, I have had the opportunity to talk with Erin about life, business and what matters most. I have been inspired by our conversations and she has shown me key important tools in keeping on track with it comes to your business. I can’t tell you how much it meant for her to take the time to in a way help mentor me on a few occasions. Sometimes in this big old world things can seem complicated and overwhelming, she showed me how to keep it simple and always stay true to what you believe in. It is for these reasons and so many others that I felt Erin would be a great fit for a Beauty Q&A.

So go grab your favourite “to die for” snack (Erin’s BB recommended) and get cozy as Erin opens up about the 3 B’s~ Beauty, Business and Banana Bread.

BB411~ When did you know you wanted to become a host and be in front of the camera?Screen shot 2012-08-14 at 6.46.33 AM

EI~ It was less about wanting to be in front of the camera and more about wanting to tell stores or share information. I’ve always loved to pass along the good word, share recommendations, and tell stories.

BB411~ What was your earliest memory?

EI~ My parents teaching me how to cook my own scrambled eggs. I had to use a step stool because I couldn’t reach the stove.

BB411~ You’re a food reporter and look for things that are “To Die For”, how did this all come about?

EI~ I’ve always been obsessed with food…and one day I realized I could make my passion my career. So I started my site, started writing columns, and really started to focus. I cut out all other topics of content that I tweeted about, attended events, etc.

BB411~ Why are you so passionate about food?Erin-2

EI~ Oh I cannot explain this! I was born with it. But maybe it has a little something to do with almond croissants, white chocolate, red wine, wagyu steak….

BB411~ Chef’s that inspire you?

EI~ Thomas Haas – he is a perfectionist and keeps an amazing sense of humour while doing. Walk into his shop – the displays of pastries, macarons and chocolate are immaculate. I swear his employees feel like the luckiest people on earth to be working under his roof.

BB411~ If you weren’t a host and you could be anything in the world what would it be?

EI~ News Anchor. I used to work at CTV news but veered off that path towards entertainment and then food. Host actually isn’t my main position at the moment – but I can’t wait to focus on it once I’ve gotten banana bread off the ground.

BB411~Tell us about the best banana bread in the world (yours!)  What inspired you to create this line?

pumpkinbb5

EI~ It all started really naturally. I never ‘worked on the recipe’ or strategized about how to turn this into a business. It was simply a gift I gave to friends and colleagues, and word seemed to spread. Before I knew it I was getting daily requests for the bread. I realized there was a major opportunity knocking at my door. Never in a million years could I have guessed this would become my career path – but I couldn’t be happier now that I’m running my fine foods company.

( Pumpkin Banana Bread ~ Photographer Joann Pai)

BB411~ The one food you could not live without (ok top 3)?

EI~ Oatmeal, Avocado, Olive Oil

BB411~ Where do you see your business going in the next 1, 5 & 10 years?

EI~ One year – distribution to all fine food retailers in Vancouver (choices, whole foods, urban fares, etc), initial research in the TO market being done, the launch of several new to die for products.

erin ireland_edited_2IMG_0364

Five years – full ‘to die for’ product line launched. I’ll be less involved in operations at this point and more focused on high level operations, will be entrenched in broadcasting career at this stage (to die for show).

Ten years – fine foods company running smoothly, national distribution, network tv show in full swing.

BB411~ There is no doubt in my mind that someone who is as strong and determined as yourself will accomplish all this and more. I can’t wait to see this all unfold!

BB411~ Greatest accomplishment to date?

EI~ Obtaining a ‘real life’ business degree over the past 15 months working on my fine foods company. My real degree is a Bachelor of Arts in Mass Communication (focus Broadcasting), but I have learned so much from my experiences with my fine foods company – much of which I can credit to my partner, who holds a business degree. He is one of my greatest supports.

BB411~ Have you always been in love with fashion and beauty?

EI~ I wouldn’t say that I am. I have no patience for shopping (unfortunately! wish I had it in me) but of course it must be done – and it’s so important because if you look good, you feel good and more confident. Feeling and looking great is empowering and helpful in business. As humans we gravitate towards things that are attractive to us.

BB411~ What is your skin care regime?

EI~ Pretty simply – I use Riversol face wash, serum, moisturizer and eye cream. I’ll always trust a respected dermo above pharmacy lines/beauty lines.

BB411~ 3 beauty products you carry with you always?

EI~ I am a ‘no purse’ kinda girl – so it’s all about what I can fit into my pockets. I don’t often leave the house without my MAC concealer pot (for the light lip look).

BB411~ #1 beauty product you could not live without?

EI~ MAC shimmer – I’ve recently discovered what a little highlighting can do to the face. I love dusting a little above my brows and on my nose. I am super picky with my makeup and have always done it myself until I met Jackie Brown of Envy Me Studio. She is so great!

 

 

BB411~ Favorite lip color?erin-ireland-karolina-turek-isolde-semple

EI~ My old long-time fav was YSL #49 but lately all I wear is MAC “Costa Chic” mixed with my concealer – it’s the super light peach look

BB411~ I still remember you introducing myself to this lipstick, I am still in love with it (see post Here)

BB411~ Favorite fragrance?

EI~ Gucci Rush

BB411~ One of my favourites as well

BB411~ Do any certain scents remind you of your childhood?

EI~ My Mom’s perfume – Lancome “Tresor”

 

BB411~ You have great hair, what do you use as your go to products?

EI~ Thanks! My hairstylist Isolde Semple is full of great tips and she encourages me to spend the money on good quality hair products because I’ll notice the difference. She’s right. I use Redken shampoo and conditioner, Sebastian hair spray. My trick is to not over-wash my hair. It’s always better three days after a wash.

BB411~ How do you stay fit with eating all this fab food?

EI~ I run outdoors or go to the gym 4-5 times a week. This has always been my lifestyle since I grew up playing sports.

BB411~ What does beauty mean to you?

EI~ Beauty is nothing without confidence and class.

BB411~ What inspires you and keeps you balanced?

EI~ My vision of the future – a nice home on the North Shore, two kids, a dog or two and a beautiful kitchen filled with beautiful things from The Cross Design

BB411~ Do you have a best kept beauty secret that has been passed down to you (say from your Mother or Grandmother)?

EI~ Don’t pluck your eyebrows thin – My Mom has always preached this. She is so right – eyebrows do so much for the face. Sometimes I add brown eye shadow to make them more bold.

BB411~ You speak about your Grandma and her love in the kitchen (I remember the note she left before going in the ambulance to the hospital to take care of the bread) how has she influenced you? Tell us a little about her?

EI~ She is 91 and bakes almost daily. She doesn’t waste a single bite of food, she will bake anything for anyone and is always ready to share a recipe. She is just such a good person and I’m lucky to have gotten so close with her. Here’s a post of us baking together . She insisted on using the flowers in the food photos – she’s so artistic.SAMSUNG DIGITAL CAMERA

BB411~ Are you involved in any charities, are any close to your heart?

EI~ I’ve worked with the Canadian Cancer Society on their ‘Tanning is Out Campaign‘ and have contributed to Breast Cancer Research Campaigns, but the cause closest to my heart lies in the realm of eating disorders and specifically, extreme dieting. Soon I’ll be touring high schools in Vancouver to speak to young girls and boys about the dangers of extreme dieting. There are so many young girls out there with eating disorders – and I believe there are even more out there who are just on the brink, but ‘not skinny enough’ to attract the attention and help that they need. I’ll share the story of my five-year stint extreme dieting and hope to connect with young girls and offer the support they need.

BB411~ What does it mean to give back?

EI~ Paying it forward. We’ve all been grateful for the actions of someone else at some point in our lives and it’s our duty to pay that forward and do something significant for someone else.

BB411~ Greatest wish still to check off on your bucket list?

EI~ More traveling. My favorite destination is Italy but I really want to get to Japan (sushi and ramen) and Argentina (steak and malbec).

BB411~ If you could tell your younger self something you have learned and know now what would it be?

EI~ Save your money and always reference check.

BB411~ What would you tell someone following their dreams and pursuing their passion (entrepreneurs)?

EI~ Trust your gut and always be yourself – we know deep down when we’re not being ourselves. It doesn’t feel right and there’s a reason for that.

BB411~ Fun facts that your fans may not know about you?

EI~ My favourite way to spend a friday night is watching dateline while eating chocolate and drinking red wine. Also in university my fellow student athletes knew me only as ‘Jeter’ – it was a nickname from my freshman year that stuck

erin-ireland-jesse-kovacs-jacob-kovacs

 

BB411~ 3 words that best describe you?

EI~ trustworthy, confident, fun-loving

To keep up to date on Erin and her To Die For Fine Foods brand empire follow her on TwitterFacebook, or email (erin@itstodiefor.ca).

 

 

Remember  to say that you heard it first from BeautyBuzz411!

I look forward to hearing from all of you, email at beautybuzz411@gmail.com or simply leave a comment here

Much Love, Beauty Buzz 411